Baton Rouge, Louisiana — The LSU Museum of Art is pleased to announce it is a recipient of two 2025 Southeastern Museums Conference Publication Awards. The museum received a Second Place Award in the Magazines & Newsletters Category for its Art Talk newsletter and a Third Place Award in the Campaign Category for its Geaux See Art – Museum Geauxer Campaign. Both projects were designed by LSU Museum of Art Marketing and Communications Specialist Sarah Amacker. The SEMC Publication Design Competition showcases the best in our profession and provides benchmarks for regional publication efforts in southeastern museums.
The Art Talk newsletter, printed quarterly, showcases current and upcoming exhibitions, programs, community initiatives, and other museum announcements. It is mailed to museum members and also available for free to the public when they visit the museum.
The Geaux See Art – Museum Geauxer Campaign was created to promote the LSU Museum of Art by embracing the university’s iconic “Geaux” branding. The campaign features a custom graphic of a tiger on a pedestal—symbolizing both the LSU mascot and the museum’s commitment to the arts. Branded items such as paintbrush pens, tailgate T-shirts, Museum Geauxer apparel, tiger stickers, magnets, coffee mugs, and more were developed to build school spirit and engage visitors. LSU students and museum employees participated in an on-site photoshoot to model the merchandise, with images used across social media and other marketing materials. This campaign connects LSU pride with the museum experience, encouraging the community to “Geaux See Art.”
Museum publications play a vital role in an institution’s educational mission, documenting exhibitions and collections through high-quality design and production and showcasing the depth of scholarship. This year’s SEMC competition drew a record-breaking number of applications from across the Southeast, with awards judged by a panel of museum professionals specializing in graphic design.
Award winners will be celebrated at the 2025 Annual Meeting Awards Luncheon on October 22 in Montgomery, Alabama, as well as in the Winter 2025 edition of INSIDE SEMC, the organization’s digital publication.
ABOUT THE SOUTHEASTERN MUSEUMS CONFERENCE
The Southeastern Museums Conference (SEMC), a nonprofit membership organization, is an association of museums, museum staff, independent professionals, and corporate partners. We focus on the Southeastern United State including: Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee, Virginia, West Virginia, Puerto Rico, and US Virgin Islands.
SEMC works to:
Provide educational and professional development opportunities
Improve the interchange of ideas and information.
Encourage respect and collegiality.
The Southeastern Museums Conference (SEMC) is dedicated to providing a safe, inclusive, and welcoming conference experience for everyone. We do not tolerate discrimination or harassment in any form. For more information about the Southeastern Museums Conference, visit https://www.semcdirect.net/
ABOUT LSU MUSEUM OF ART
LSU Museum of Art is supported by a grant from the Arts Council of Greater Baton Rouge, funded by the East Baton Rouge Parish Mayor-President & Metro Council; and in part by a grant from South Arts in partnership with the National Endowment for the Arts. LSUMOA thanks the generous donors to the Annual Fund. Generous support provided by Art Bridges Foundation’s Access for All program. Additional support is provided by generous donors to the LSU Museum of Art Annual Exhibition Fund.
VISITOR INFORMATION
The museum is located in downtown Baton Rouge at 100 Lafayette Street on the Fifth Floor of the Shaw Center for the Arts. General admission is $5 each for adults and children age 13 and over. Admission is free to university faculty and students with ID, children age 12 and under, and museum members. Active-duty military and veterans, first responders, and their families receive free admission with ID as part of the Blue Star Museums program. Show your EBT card and photo ID at the admissions desk and receive free admission for up to 4 individuals as part of the Museums for All initiative. Museum Hours of operation are Tuesday through Saturday, 10 a.m.-5 p.m.; Thursday 10 a.m.-8 p.m.; Sunday 1-5 p.m.; and closed on Mondays and major holidays. Free admission occurs on the first Sunday of each month. For more information: visit www.lsumoa.org, call 225-578-3000, and follow the museum on social media @lsumoa for exhibition and program updates.
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